Jul 05

Morning Mika: Knowing Your Value

A recent New York Times Q&A with NECA 2012 Las Vegas Opening General Session speaker Mika Brzezinski claimed that she refused to “perk things up” in the morning. As co-host of MSNBC’s Morning Joe and a best-selling author, Brzezinski has received accolades from the same television executives who would have seen her career end 10 years ago. So how did she do it? Along with co-host Joe Scarborough (who accompanied her to the NYT interview and photo shoot), Mika will discuss these issues, plus her outstanding chemistry with Scarborough that makes Morning Joe a must-see for news junkies and entertainment-seekers alike.

On Morning Joe, Mika Brzezinski’s on-air demeanor is often described as confident, gutsy, and brutally honest. But off camera, the seemingly master communicator had trouble articulating her value to management and passed up multiple opportunities for salary increases and promotions. In her candid memoir, Knowing Your Value, Brzezinski shares how she found her voice and finally got the raise she deserved.

Her memoir All Things At Once became a New York Times best seller in January 2010, and her second book, Knowing Your Value, which examines the role of women in the workplace, reached #1 on the New York Times best sellers list for business books in spring 2011. She also writes “Getting What You Want” for Cosmopolitan, a monthly column about career confidence and empowerment.

Prior to joining MSNBC in January 2007, Brzezinski was an anchor of the “CBS Evening News Weekend Edition” and a CBS News correspondent who frequently contributed to “CBS Sunday Morning” and “60 Minutes.” She reported live from Lower Manhattan for CBS News during the 9/11 attacks.

Brzezinski is the daughter of Foreign Policy Expert and Former National Security Advisor Zbigniew Brzezinski. She graduated from Williams College with a degree in English and is a member of the Council on Foreign Relations. Brzezinski lives in New York with her husband and two daughters.

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